Pluora is Plurank's multi-signal marketing AI model. Trained on 30M+ data points across 12 countries — 7 AI search engines + YouTube · Instagram · X · TikTok · Threads — it predicts where your content will be exposed, cited, and recommended before publication.
GEO (Generative Engine Optimization) is SEO for the age of AI search. Where SEO measured "the probability your page lands on the first results page," GEO measures "the probability your content gets cited in answers from ChatGPT, Claude, Perplexity, and Gemini."
Each week, Plurank captures 30M+ publish-to-citation data points across 7 AI platforms in 12 countries to train our in-house citation-prediction model, Pluora. Pluora outputs your citation probability as a score, before you publish — we're building the Surfer SEO for the AI search era.
Citation tracking across 7 AI × 12 countries
30M+ publish-to-citation dataset
Per-content citation probability output
A single user query now triggers ChatGPT answers, TikTok recommendations, Reddit threads, and media citations simultaneously. Without tracking all of these together — half of your marketing decisions become invisible.
ChatGPT · Claude · Perplexity · Gemini · AI Overview · AI Mode · DeepSeek
TikTok · YouTube · Instagram · X · Threads
Reddit · Hacker News · Quora · G2 · Trustpilot
Allure · TechCrunch · Mashable · global outlets across 80+ titles
The era of human curation is over. AI algorithms now decide every exposure — and marketing only works when you can predict them.
Tracking 12 countries × 12 channels in-house requires worker infrastructure, ISP IPs in 12 countries, 248-feature normalization, and a retraining pipeline. An ML team needs 6–12 months full-time — Plurank replaces all of it with a subscription.
We pull together signals scattered across search, social, communities, and media — into five analytical lenses. What's working now and what to improve to lift your score, both backed by data.
Where your brand is cited and at what rank — captured weekly.
Whether ChatGPT cites you better or TikTok delivers more reach — we tell you which channel to invest in.
Why you're visible in Korea but missing in Japan, where competitors are ahead in the US — at a glance.
Reddit · Hacker News · Allure — knowing which sources AI pulls from sets your PR and contribution priorities.
Drop a draft URL and we simulate exactly which parts (schema · sources · structure) to strengthen and how much your score lifts.
Trained on 192 verified publish-to-citation cases, Pluora takes a single URL and outputs the citation probability (GEO Score) across all 7 AI platforms.
Real browser data, ISP IPs in 12 countries, 30M+ training rows — no one else in the world has all three.
Not API estimates or scrapes. We capture exactly what real users see, on ISP IPs in 12 countries.
ChatGPT · Claude · Perplexity · Gemini · AI Overview · AI Mode · DeepSeek — measured concurrently across 5 worker sets and 60 EC2 instances.
Trained on 30M+ publish-to-citation rows, Pluora outputs your AI citation probability as a score, before publication.
Every week, we automatically collect data, retrain the model, and forecast the following week's visibility.
Capture answers from all 7 AI platforms in real browsers, on ISP IPs across 12 countries. Automated weekly across 60 EC2 workers.
Screenshots, source URLs, rank, text tokens — all loaded into BigQuery and normalized into 248 features.
Pluora learns publish-to-citation patterns. Weights updated weekly, MAPE 8.6%.
Submit a URL — Pluora returns citation probability (GEO Score) for each of the 7 AIs. Low score? It pinpoints exactly which parts to improve and by how much.
Every Tuesday at dawn, 60 EC2 workers in 12 countries capture all 7 AI platforms simultaneously and load to BigQuery. That data becomes the fuel for the next model.
From watching 30M+ publish-to-citation data points each week — what you must know if you're serious about GEO.
AI search no longer returns a list of results. It composes a single answer from multiple sources. So the cited sources are the visibility.
The same line gains very different visibility depending on whether it's a footnote or the main argument. A passing mention isn't enough.
SEO meant "Mercedes E-Class price." GEO means "a premium sedan that fits a family of four." A founder, PM, and designer ask about the same product in completely different ways.
AI doesn't form answers from your domain alone. Reviews, communities, and press citations all count toward the verdict.
Volume is irrelevant. What decides citation is format AI can lift directly — schema, FAQs, clean sources.
Beyond recommendations, AI now compares and executes purchases directly. Exposure shifts from awareness to action.
Not just measurement — prediction. Pre-publish citation probability + post-publish monitoring + next-action guide in one place.
Your brand's citations, rank, and share of voice across 7 AI platforms × 12 countries — calculated automatically every week. Five-competitor comparison is included by default, with category-level SOV summarized on a single screen.
Drop a URL or draft and Pluora outputs the citation probability for each of 7 AI platforms. If a score is low, the simulator tells you exactly which parts (schema, sources, structure) to strengthen — and how much each will lift the score.
"What to publish, and where, to get cited" — the model itself generates a prioritized action guide. Each action shows projected impact (in score points) and difficulty.
We attach the actual screen captures from each AI answer. Cited sources are highlighted automatically — ready to drop into reports or executive presentations.
Four entry points — Consulting · SaaS · API · AI Agent — sized to your team and goals.
Enterprise · Global brands
Our team delivers 5 Lens analysis + an action guide weekly. Fastest path to results.
Mid-market / In-house teams
Use 5 Lens self-serve. Drop a keyword, get scores and guidance instantly.
Enterprise / AI engineering teams
Feed citation and recommendation data directly into your in-house AI systems. A company-wide intelligence layer.
Every company
Autonomous agents handle analysis, simulation, and content generation. CMO Agent leads the team.
SEO targeted "ranking on the first page of search." GEO targets "being cited inside answers from ChatGPT, Claude, Perplexity, and others." As AI synthesizes answers from multiple sources, becoming a cited source matters more than ranking.
Trained weekly on 30M+ "publish-to-citation" data points captured by 60 workers across 12 countries on 7 AI platforms. Mean Absolute Percentage Error (MAPE) of 8.6% — at industry-standard accuracy.
Same query yields different answers in Korean ChatGPT vs. US ChatGPT. Global brands must see all 12-country answers in parallel to act precisely.
Most existing tools track either social or AI search alone, in a single market. Plurank unifies both across 12 countries × 12 channels and predicts citation probability before publishing.
From the first week after the consulting contract — your first 5 Lens report. SaaS launches H2 2026 for instant self-serve.
Send a content URL, get back the per-AI-platform citation probability + a score-improvement guide — free, in about 3 minutes.
Send us a URL of an upcoming or existing piece. We'll return the citation probability for each of 7 AI platforms plus an improvement guide — at no cost.